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The company unveiled a new identity to reflect its focus on what's next.
March 2, 2023
By: DAVID SAVASTANO
Editor, Ink World Magazine
International Paper announced a company rebrand to align with its strategic vision to Build a Better IP through sustainable, profitable growth and accelerated value creation. As the company celebrates its 125th anniversary in 2023, the rebrand highlights the resilience of International Paper, the sustainability of its mission and its commitment to creating what’s next. The new branding is rooted in the company’s legacy of safety, ethics and stewardship. It embodies a renewed sense...
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